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	<title>Comments on: The First Thing You Say In Marketing&#8230;</title>
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	<description>Creative Marketing Strategy</description>
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		<title>By: &#8230;And The Last Thing You Say In Marketing</title>
		<link>http://www.manygoodideas.com/2008/05/01/the-first-thing-you-say-in-marketing/comment-page-1/#comment-739</link>
		<dc:creator>&#8230;And The Last Thing You Say In Marketing</dc:creator>
		<pubDate>Thu, 01 May 2008 11:23:46 +0000</pubDate>
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		<description>[...] the details of a marketing message the first time they see it. They read your message (see: The First Thing You Say In Marketing&#8230;) because something about it appealed to them. How you end the communication determines how they [...]</description>
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