Help Me Name My Bakery in India

My shop’s name is Raj Baker’s. We made fresh cakes.cookies n biscuits in india. I want to put the best tagline for my cakes n pastries…so what it should be?

###

Jay’s Answer:   The best tagline conveys a clear unique benefit to your prospective customers and it dovetails with your business name. If your business name is: Hitesh’s Fresh Cake & Pastries, then your tagline could be something like: Baked daily with organic ingredients (if you do bake with organic ingredients daily and if your customers are likely to care). But notice that the tagline doesn’t repeat cake & pastries – since that’s in your business name.

The best taglines come from a deep understanding of both the message/image you wish to present, and what your clients deeply care about. Without these two pieces of information, it’s either a guessing game or a generic phrase that resonates with no one.

Here are a couple of examples to get you started:

  • Smell The Freshness
  • We Are Deliciousness

 

Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>