Wed 27 Jun 2012
We run a street marketing service in the Bay Area- distributing flyers, posters and postcards and we are considering adding bikes with poster trailers.The bikes pull a small trailer that has a two sided poster board standing vertical. It would be mobile and travel throughout the city. Does this seem like a service that would be of value?
Jay’s Answer: Why not simply test market the service? See if people notice, and the call-to-action on the signage works. If so, you’ve got something that’s easily explained to be effective.