I need a Tagline for diamond jewelry business but we are also launching MLM plans for our customers. So, i need a tagline which not only emphasis on jewelry but also motivate people to join us. Please help with an idea.
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Jay’s Answer: A tagline should revolve not around what you’re offering, but how what you’re offering is of interest to your prospective clientele. For example:
- Why should people want to join you?
- Which people?
- Where are they located in the world?
- What makes your company better than jewelry companies?
- Can you prove it?
- How will you support your MLM customers?
These are just some of the key questions you’ll need to answer to create an on-target tagline.