I am attempting to come up with a tagline/theme for a trade show and conference at VA Beach next summer. The trade show is for a water well drilling association with membership up and down the East Coast. There have been 57 previous events, however, this is the first at VA Beach. So there have been a plethora of themes already, and the company wants something new. We want to get people excited about VA Beach, but also have it tied into water, because, after all, it is a water well driller association.

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Jay’s Answer: Consider “Water’s Edge” or “Mixing Sand And Water”.