Category Archives: Names + Taglines

Starting Spice Company In Puget Sound

I am a wood worker that is wanting to branch out into spice blends and hopefully other things like sauces. I have 5 blends and rubs right now and get great reviews from my test subjects. I want to start out small in local stores and Farmers markets and hope to branch out further. I am having problems coming up with names that doesn’t involve my previous business name. I would appreciate any suggestions that might help get the thoughts rolling in my head.

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Jay’s Answer: Why not simply “Puget Sound Spices” or “Puget Sound Spicery”?

Tagline for Homeopath Academy

I am writing on behalf of ‘International Academy of Advanced Homoeopathy’. We are a leading institute which provides advanced training to homeopathic graduates and post graduates across the world. Our mentor Dr Rajan Sankaran has done path breaking research in homeopathy called as ‘Sensation Method’. We are conducting a seminar with him and a team of highly experienced international teachers who have individually taken the sensation method into newer paradigms. All these teachers will be talking about the latest developments in the sensation method. All these teachers have over 15 to 20 years of practice and teaching across the world. This seminar will be very helpful to homeopaths – students and practitioners, to learn the latest developments in homeopathy which will help build their clinical skills and make them better equipped to handle challenging cases. We need a title that will stimulate the homeopaths an urge to upgrade their clinical skills that will eventually help them in their practice.

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Jay’s Answer:

  • Make Your Homeopathic Practice Sensational!
  • Sensational Homeopathy

Need Business Name For Mental Health Billing Service

I am seeking a quirky business name for a VERY SMALL mental health billing company. I am assuming the work from my current position as an office administrator in an 8-clinician office and plan to keep that job. All the clinicians are unhappy with their current medical billing company and have asked me to take it over – in small steps. My hope is to expand the business to other psychological and behavioral health professionals in the future, hopefully by word of mouth. This will be a home-based operation. I was thinking of using the word SHRINK in the title, but am unsure how to tie that into the billing facet. Thank you!

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Jay’s Answer:

  • Sane Billing
  • Clean Health Billing

Name For Our Charity And Recognition Gala

Our Woman’s Club (The GFWC Pompano Beach Woman’s Club in Pompano Beach, Fl) will be hosting its first annual Charity and Recognition Black tie Gala in October. There will be two Woman of the Year recipients, who will each receive a donation to their charity of choice and 8 Women in Business awards presented. Proceeds will benefit our scholarship fund and building fund (we are a 501c3 non profit). Our club has celebrated it’s 105th birthday this year as well. We are looking for a good name for our event.

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Jay’s Answer:

  • Long Live The Queens (Gala)
  • Pompano Beach’s Enterprising Women (of the Year (Gala))

Tagline For Handmade Custom Jewelry Business

Hi! I currently have an Etsy shop where I sell my handmade earrings, necklaces, bracelets, rings and cufflinks. 98% of my items are custom…monograms, family trees with children’s names and birthday, handwriting jewelry and cufflinks. …mostly for weddings. ..they can be customized with any saying the customer would like, wedding date, etc. Anyway, I have decided to have my own website in addition to the Etsy shop and I have NO clue about designing it. I am stuck on the tagline. I know that it should be simple and let the customer know my mission, my promise and my brand. I get a lot of reviews that mention the great quality and craftsmanship, that I’m wonderful to work with….not trying to pat myself on the back…lol….just want my tagline to somehow reflect the fact that it’s personalized jewelry with quality craftsmanship. …maybe I just figured it out….”personalized jewelry….quality craftsmanship” or is that too unoriginal? Any ideas would be appreciated.

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Jay’s Answer: If most of your business is custom, then make it obvious in your tagline, and tied to an emotional benefit. For example: “Gifts That They’ll Treasure” or “Love Made Personal”.

Tagline For Cheerleader Gear Company

I have a client who is a re-seller for clothing, equipment and accessories for Cheerleaders. She named the Company Go Cheer Gear and her main customer target is cheer-leading coaches. When I asked her business goal, she stated, “I want to help make coaches job easy (One stop shop).”

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Jay’s Answer:

  • Your (Cheerleader) Team Supplies Superstore
  • Your School Team Superstore

Tagline For Chicago Networking Group Of 100,000

I’m a one person shop but I do own a networking group that has nearly 100,000 members in Chicago. We hold business networking events in the city monthly that are truly amazing. And we’re starting to do workshops and offer other educational opportunities to bring value to the group. For the life of me I can’t come up with a stellar tag line. Here’s the best one “Linked ‘N Chicago: Providing effective and enjoyable networking opportunities for Chicago’s most respected professionals.” I know it’s not good enough. My website is linchicago.com.

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Jay’s Answer: Some suggested taglines:

  • 100,000 Ways To Grow Your Business
  • Build Your Network Dynamically
  • The #1 Business Networking Network

Tagline Ideas For New Canine Business

I am starting a business and am looking for an outsider’s perspective for my tagline. The name of the business is “Jack’s Canine Excursions”. To give you an idea of what I want the tagline to reflect: my company will provide a high quality service to my clients but more importantly their dogs. I will construct individualized exercise service programs for each of my client’s pups in order to improve and maintain their health. I am acknowledging a problem that many dog owners are faced with, which is that sometimes life gets busy or throws us curveballs. They love their dogs but sometimes life gets in the way and consequently the dog’s life may be lacking quality and happiness. This is not to try to make the owner feel guilty, but simply to acknowledge a common problem that lacks quality solutions. (Note: My opinion is that a dog walking company is not a good solution to the problem I stated, because they do not offer the services that most dogs truly need. Ideally I want the tagline to reflect our differentiators.) My ultimate goal is to improve the mental and physical health of each of the dogs that I work with by engaging them in activities that will contribute to a happy and active lifestyle. Services I will offer will include dog running, swimming, pack excursions to dog park, more aerobic exercises….speed walking etc. So in a nutshell the differentiator is the level of activity the dog’s are getting vs. a standard dog walking biz.

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Jay’s Answer: A couple of ideas to consider:

  • Jack’s Canine Excursions: A Doggie Boot Camp
  • Jack’s Canine Excursions: Active Dogs Are Happier (Companions)

Name Needed For Audiology Practice In Namibia

I have had my own audiology practice for 10 years, practicing under my own name, but would like to rebrand and give my practice a “proper” name. In Namibia we are restricted with regards to what is allowed – words like clinic/hospital and health facility/health service is not allowed. I do diagnostic hearing evaluations, hearing aid fittings and newborn hearing screenings. I would like something that includes the words Namibia/Namibian. Names that are already taken are Namib Hearing/Namibia Hearing Centre/Windhoek Hearing Aids/Ear Institute.

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Jay’s Answer:

  • Hear, Hear Namibia
  • Namib Audiology Institute