With the increasing number of Blogs out there, how do people deal with the negative and inaccurate information that is being presented? What strategies and tactics have proven effective?
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Jay’s Answer: Don’t attempt to argue online.
Do publicly offer to have the head of the appropriate department (or president) respond to the problem if the poster would kindly contact you.
The key is that people following the issue from the sidelines will see that the issue will be handled at a high-level, and restore any loss of faith in the sincerity of the company.