How To Tell Your Marketing Story

One of the key skills you should develop for marketing your business is the art of telling your business story. A story is remembered long after your business name, tagline, and contact information are forgotten (but can be used to find you again).

This is a four part series on how to craft/tell a great story by Ira Glass (of “This American Life“). He has developed his own style of storytelling and distilled his years of experience into these great videos.

#1: On the basics…

#2: On finding great stories…

#3: On good taste…

#4: On two common pitfalls…

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