How Can Publicize Our Pharmacy’s 50th Anniversary?

The company in which I work, has his 50th birthday this year in December. It is a chain of pharmacies/drugstores. I need creative ideas to celebrate and to take advantage of this anniversary. The worry is that the budget that I have is very low.

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Jay’s Answer: How about a visual history of your pharmacy – from where it began to where it is today. What did you sell then? Now? How has fashion changed? Treatments? Services? Prices?

For example, you could have all your sales people dressed up in vintage clothing. Or, reproduce old pharmacy signs to show your longevity. Or, a contest/quiz for guess what product was used to solve this ailment…50 years ago. Or, a random person will be given 50% off pricing (or pricing from 50 years ago). Simply bringing back an old-fashioned treat (a lollypop sucker, for example) would generate a lot of reminiscing… and a chance to thank those that have been shopping with you for 50 years.

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