I’m starting a Mobile mechanical and Brake business called “Brake & Mechanical Mobile Repairs”. Could I ask what you think may be Great tagline please?

I’ve come up with

• It’s the extra mile that counts
• You’ll Stop at the right place

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Jay’s Answer: A tagline should focus on a key benefit to your customer.

“It’s the extra mile that counts” hints at your extra service, but isn’t strong enough.

“You’ll Stop at the right place” is backwards: you come to them, instead of them coming to you. The pun about “stopping” is a little obscure

Here are some ideas:

• Reduce Your Exhaust-ion. We Come To You. – The key benefit is reducing car owner’s stress.
• A Day Spa For Your Auto (Car) – The spa/car gives you room to add additional service (for example auto detailing)
• I Improve Your Local-Motion – Another pun, but focuses on what your benefit is.