I’m setting up a wedding photography business, but I can’t come up with a brilliant, catchy tagline. Since I’m South Asian – I need a traditional tagline that jerks up emotions when read. Something to do with memories and emotions. Kindly help me out!
Jay’s Answer: A tagline isn’t something that simply “jerks up emotions”. It needs to first fit with your business name and then tell the people you’re trying to attract why they should pick YOU. This is even more important today with many people having digital cameras that can take great pictures at little cost. So, why should someone depend upon you on their wedding day? What can you do that no one else can do (as well)?