I am looking for ideas on a tag line for our OG-GYN healthcare practice. We have all female providers. Some ideas I had are:

-No one knows women’s health better
-Silvertown Women’s Center….the center for women
-Women’s health is our business

None of them really stand out and I would love any ideas you have. Thank you!

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Jay’s Answer: While some of your prospective clients may like women helping to treat them, my hunch is that gender is secondary to skill/effectiveness. Focus on showcasing your expertise, not simply your providers.