Does the site www.tescoentertainment.com do the most important things it should, to:
1. be technically effective and efficient in attracting traffic?
2. give a high-class on-site customer experience?
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Jay’s Answer: Instead of asking me – add analytics to your website to get solid data. Who’s visiting? How did they find you? What did they look for? Did they buy anything? Once you have a baseline, then start by doing a split test to see how you can improve the conversions (visitors -> customers).