I want to start a business of wedding planning. But i couldn’t find out a unique name for my business. Will you please help me to find-out a suitable, modern, appropriate name for wedding planning business?!

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Jay’s Answer: A “unique” name can mean many different things: a unique website address (URL), a name that isn’t trade/service-marked/copyrighted, a name that’s not registered (in your county or state), etc.

But all names need to start with a clear goal: How will your business distinguish itself from your competition in your target market? To answer this question requires you to deeply understand: your competition, your target customers, and their unmet needs.

Many people think that some off-the-cuff clever names is enough to get  you started. But that’s a disservice, since you’ll be building your branding (spending time and money) and you want a name that’ll click for your audience (a common mistake that new business owners make is picking a name that THEY like, rather than their customers like).

I have import business of Wall Papers, Vinyl Flooring and allied interior product with supplying brand in market as
Dynamic Interior as wholesalers, now I want to develop one more company name as Dynamic Designs which will provide services of decoration of homes or giving ideas of using Wall Papers or ways like in Flooring directly to end users. So I want best suitable tag or punch line for my company Dynamic Designs I have one in my mind like The Design Concept but I am not much satisfied as this phrase is suitable or not.

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Jay’s Answer: Since the name of your company (“Dynamic Designs”) doesn’t clearly say what you do, for who, or why they should care what you’re offering, it means that your tagline needs to do this work. Your idea (“The Design Concept”) doesn’t clarify any of these issues, and repeats a word in your company name (“design”). Why don’t you create a tagline that does help clarify your target market, for example:

• Importing World-Class Interior Design Products
• The Wall Paper & Flooring Import Superstore

I am in the process of designing and sewing a variety of figure skating apparel. I am starting out by making costumes for the local skaters in the area but would like to expand this to an online store and then eventually a store front. The store would not only carry apparel but skates and other supplies so I need a name that is catchy and creative but isn’t specific to just apparel so it can have a life span down the road.

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Jay’s Answer:

• The Skating Life
• Skating By
• 6.0 Skating

I need to develop a catchy/unique name for a newsletter. I am working on an internal Parks & Recreation Newsletter (from the Recreation department) aimed at leadership (board members that include city elected members, as well as community advisers). The newsletter will be produced quarterly and will provide an in depth look/program profile on one of our Recreation programs as well as smaller briefs/updates and news on 3-5 additional programs. The newsletter is NOT a full review or update on all of our rec programs but will instead focus on just priority programs for each quarter. The intent is to provide the board with greater awareness of these program and how they benefit/impact the community. This will be necessary to build more awareness and generate additional funding options for these programs. I want to develop a title name that represents this purpose.

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Jay’s Answer:

• Inside Recreation
• Working On Play

I need a name and tag line for a non-profit that’s dedicated to helping senior citizens re-live life skills from there younger days for example Nancy use to be a hairstyle so I got us two tickets to the hair show. I got court side tickets to a Chicago Bulls game and took 7 of my grandfathers friends. This inspired me to organize outings and events that will give seniors a once in a lifetime chance to do exciting activities.. I would like to provide activities for more seniors and do a variety of activities and events free of charge to seniors. I have came up with a couple of idea with “The golden years” or “for the young at heart”.

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Jay’s Answer:

• Young Again
• Second Childhood (Fun)

I am running a healthy food restaurant in malaysia. We provide health food,  education course & consultation. Name for the restaurant is “IDEALITE – Malaysia 1st Wellness Educational Restaurant”. I still not satisfy with the name of “idealite” and “wellness educational”. Can u provide me some idea? Thanks alot.

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Jay’s Answer: In English “IDEALITE” isn’t a good name for what you’re offering. It’s not connected to food or consultation (it’s slightly connected to education). Here are some other names to play with:

• SMARTFOOD
• EATSMART
• FOOD COURSES
• DINE & LEARN
• HEALTHY & TASTY

I am starting a new pediatric dental practice in Louisiana and need some suggestions for a name. Initially I will be the only provider, but plan to expand in the future. The area I will be practicing in is very traditional and conservative, so I’d like the name to reflect that. The name of the city is already taken in another dental practice’s business name.

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Jay’s Answer:

• The Kids’ Dentist
• Wisdom Teeth
• Pediatric Dentistry Clinic

I am from India and I am starting a venture in Automobile sector. It will cater to all the vehicles from cars, bikes, Buses, trucks, etc. The service will be dealing with health and looks of the vehicle. I had thought of name MotoAvatar, but I guess its already taken. I require your suggestions for deciding a appropriate name which depicts the health and look of a vehicle and it should not be specific to one vehicle like- CarAvatar, etc as we are dealing with entire automobile industry.

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Jay’s Answer: How about MotoMazing.com or MotoTransform.com? Both are available.

I have chosen the name Revive and Restore for my Reiki healing and counselling therapy practice based in UK (East Anglia). I now seek a tagline which enhances the following mission statement: I work with women who struggle to maintain equilibrium in their busy lives. You may run your own business, have a challenging job , be a busy mum juggling work and family life or recovering from a relationship breakdown or divorce.

I’m concentrating on the stress management approach for women only (at this stage) and want to move away from the holistic flowery, spiritual, candle approach that is commonly seen on most Reiki websites. I use a powerful combination of Reiki healing therapy, listening therapy and counselling, and work with clients to bring them back to balance and to live a much more harmonious life, free from anxiety and the pressures of a busy and demanding life. I came up with “Helping women who feel stressed and unsupported” ………. and then I got stuck!

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Jay’s Answer:

• Bringing Balance Into Your Busy Life
• Using Reiki Therapy To Reduce Daily Stresses

I want to start a gift basket business. The name I chose is “Care Bundles.” I am requesting help coming up with a tag line. I plan to focus on situations, not occasions. For example, instead of making baskets for birthdays or holidays, I’d make them geared towards people who are caregivers and need a pick-me-up. Or mothers of preemies – the basket would include little treats and helpful items. I’m also planning on using as many hand-made items as I can find… maybe some teas, but in general, no food. I plan on spending a considerable amount of time looking for just the right items to include. Almost like curating, but for gifts :-)

Target audience would be adult women. This will not be a brick and mortar store for now (although that would be a dream for the future!) but home-based. I wanted to market these to hospital gift shops, craft malls, Ebay for exposure. If that goes well, I’d expand to selling them from my website.

I liked “take the guessing out of giving (or gifting)” but after Googling it, noticed that was pretty much the title of every gift guide ever published. I’m really no good at coming up with stuff like this. I hope I’ve provided enough info for you to help me!

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Jay’s Answer:

• Gift Basket Pick-Me-Ups
• “Just Because” Gift Baskets
• Let Them Know You’re Thinking Of Them