Category Archives: Names + Taglines

New Event Planner Needs Business Name

I’m in the process of finishing a course to become a wedding and event planner.  Once completed I intend to start out with my own business.  The problem is I am stuck on a business name.  I am after something that is professional enough for corporate events but also has the right feel for wedding planning, many that i think of are already taken, any help would be great.

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Jay’s Answer: Congratulations on finishing up and best wishes in launching your new business. I get a lot of requests about naming a wedding/event planning business; in most cases my answer’s the same:

http://www.manygoodideas.com/2010/07/21/name-my-wedding-planning-business/

New business owners are excited to launch a new business, print business cards, create a website, and start trying to get business as soon as possible. That’s understandable – you’ve got an idea, passion, and see an opportunity for yourself to make some money. However, if you don’t think ahead strategically, you’re likely going to find yourself stuck. You’ll have a website, business cards, a business phone number, and you’ll be waiting for the phone to ring or emails to arrive. Or, you’ll be handing out your cards to anyone who’ll take them, hoping that they’ll contact you. That’ll quickly lead to frustration and disappointment.

Instead, imagine yourself in the future with your ideal client(s). Who are they? Where are they located? Why did they contact you specifically? What about your personality, skills, knowledge made them choose you from your competition? How much are they paying you? What do you love about working with them? What challenges you in working with them? The clearer you can describe your future, the better you can plan for it:

http://www.manygoodideas.com/2010/09/01/what-is-your-ideal-business-day/

This is probably not what you wanted to hear – you wanted simply a name. But a name alone won’t truly help you unless you’ve done your planning ahead homework (marketing/business strategy). And I do want you to succeed, so throwing out something “cute”, clever, or “catchy” won’t be of long-term benefit to your business.

If you need help developing a strategy, I can help you. If the person who’s teaching your course has given you wise counsel for marketing, you might have the information you need at-hand. If not, save yourself time & money now. Plan for your own success.

Tagline For A Pawnshop

Need a catchy tagline for a pawnshop to encompass their pawnshop/money remittance/send money abroad services. Something along the lines of: “For your total money needs” or “Your financing partner”

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Jay’s Answer: “Put Your Money Where You Need It”

Holidays Tagline

I work for one of the biggest travel agents in Ireland, we sell package holidays to all the sunny spots in Europe, Med, Greek Islands etc. We are launching our national ad campaign in January, I am relatively new with the company and want to make a big impression with this. One initial idea i had was a big of flip flops laying on a beach with the tag “Step into Summer” hasn’t been ruled out yet but i could use a few more options, any suggestions much appreciated. The focus this year is on family holidays.

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Jay’s Answer:

  • Book Your Sunshine Now
  • When Was Your Last Vacation?

Tagline For Our Online IT Courses

Regarding tagline to our website, we need your ideas for tag line. We are IT professionals who give online  trainings  of various computer technologies  with practical project experiences. This makes our training different from  others. Can you suggest tag line for our  online it courses service.

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Jay’s Answer:

Here are a few tagline suggestions to get you thinking:

  • Practical Solutions To Your IT Problems
  • Real-World Training Solutions
  • IT Training That Works

An Outrageous Name For My Wedding Planning Company

I need a shocking and an attractive name for a wedding planner company

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Jay’s Answer:  As I counsel my clients, the name is the last thing you want to create for your business. Why? Because you want to ensure you’ve thought through some of the key questions to ensure you get your business focused: who exactly are you targeting? Where are they located? What are you offering them (that others aren’t)? Why should they trust you to do the job right? How do you compare to your competition (and who is your competition)?

Once you’ve done your “homework”, then naming can begin. The name should appeal not to you, but to your prospective customers. So what’s attractive to them? Would they want to work with someone “shocking” to help them plan one of the most intimate days of their life?

Need Names For An Insurance Broker Seminar

Hi, We are an insurance company which has recently launched its operations. We are planning to organise a dinner meet with all our broker clients. The invitees will include MDs and CEOs of renowned broker companies. The name needs to be something which will be symbolic of our new partnership and look forward to our long term association / relationship with them. Hope this will suffice. Pls help!

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Jay’s Answer:

  • Insuring Our Future
  • To Our 2011 Insurance Launch $ucce$$

Studio G Salon & Spa Looking For A Tagline

G for Geneseo (town we live in) or for green which can be our school colors or green for environmentally green. Salon has a very natural look, using reclaimed items, yet modern. Using Organic for all chemical services and about 76% of retail. First salon in area to offer organic products. Our median target is middle age women and men and teenagers.

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Jay’s Answer: “Look Great Naturally”

Teaser Campaign For New Course

The professional association I work for is launching a new class and certification, but needs to start building the buzz with a teaser campaign. The course is for a Certified Project Manager. The benefits of the class is that people who complete it will become better project managers for the construction industry, saving their company money, giving better customer service, and develop better communication skills. Any ideas?

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Jay’s Answer:  “Constructing Better Leaders”

3’s Company – We Need A Tag Line!

Starting a new business venture retailing assorted gift lines including plush animals, costume jewelry, ladies resort style shoes, handbags etc. None of the products we will market are available in our city – so quiet unique.
Business name is – 3’s Company (The number 3 refers to our address – the company refers to numbers of people visiting our store. We also plan to implement a coffee shop into the mix to make it more of a social outing. ) – so wanting to appeal to group customers – i.e. friends or work colleagues out shopping together. Any direction you can provide will be greatly appreciated.

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Jay’s Answer:

  • Ladies Who Shop Together Have More Fun
  • Exclusive Gifts For Special People

A Tagline For My Food/Wine Blog/Journal?

I’m launching my blog next month. ‘The Skinny Pig’.  I hesitate to use the term ‘foodie’, because there are so many food and wine blogs already.  Mine is more of an online journal that documents my obsession with food, wine, travel and just my lust for life.  My favorite recipes, restaurants, cities….  sex and pastrami sandwiches, empanadas and matadors, creative meat loafs… just a casual silly look food and life through my eyes.   I’m trying to come up with a tagline that lets people know that this is just a fun whimsical blog about a single girl’s quest for good food!… and fun, and love and wine… etc..

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Jay’s Answer:  How about “Sex, Food, And The Single Girl” or “Eating. Loving. Dreaming.”