Event Ideas For Blue Collared Workers

My client is in the business of ‘instant money transfer’ and its offices are all over the globe.
The target audience as per the brief given by the client is ‘blue collared’ workers.
They would like to do a series of ‘low budget’ events ( about 8-10 events a year) and create awareness. Any ideas of any exciting events other than a fun fair…. ( or even a talent show which has been done several times over and it is loosing its charm..)


Jay’s Answer: How about free calls around the globe (via Skype) from office-to-office on special days? Let people instantly connect to each other, not just with money.

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