I urgently need a name/tagline for start up occupational therapy private practice that is specializing in equine-assisted therapy and hippotherapy. Serving clients: pediatrics and adults with physical,cognitive,emotional disabilities
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What is a good catchy name for me and my sisters party planning business? My name is Valerie and her name is Michele. We are wanting to start up our own business but need a name that isn’t cheesy! Please help!! We are sisters!!
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Jay’s Answer: Unless you and your sister are well-known in your region, your names are irrelevant for your business name. What is important is a name that connects what you offer with your target audience. Who specifically are they? What are they looking for? Why would they choose to hire you both? What makes you special? Why should they entrust their event to you?
A great name (not simply non-cheesy) begins with a deeper understanding of these questions and more.
I am opening a small (1600sq.ft.) storefront health studio which will include High Intensity Interval Training classes, TRX classes, Stretching and Pain Relief Classes, Circuit Training Classes for Kids, and Exercise Classes for Teens with High Functioning Autism. I will also be providing massage therapy. I’ve been in business for 8+ years out of a private home studio. Clients are mainly women for training, but would like to include men and children. Massage clients include everyone from 12 to 90. I’ve formed an LLC named VIBE Health and Fitness, LLC, but I am thinking of maybe just keeping VIBE for the studio. I am all about creating a balanced, healthy lifestyle. a have found a way to bring all of the things I do together to blend fitness, stretching, pain relief & bodywork. Thought about VIBE Health Studio, but I’m wondering if it has a feminine connotation. I would also like to get any ideas from you all. My clients are upper middle class and studio is in an upscale area of town. Want to have a healthy feeling to the space.
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Jay’s Answer: Vibe Health Studio sounds gender-neutral to me, but I’m likely not in your demographic. If you’re unsure, ask those in your community what the name sounds like to them. Does it sound like a gym? Does it sound like a dance studio? Does it sound young? Female? High-end?
I would like to ask for your help. We came up for an ice cream shop name (cloud 9) .. unfortunately we have found out that it is used for a small home business. We do not want to copy their name The name should be desirable, timeless, and shout convey happiness, joy, and delight.
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We are a Financial Advice company dealing mainly with Insurance and need a catchy name for our monthly newsletter. Its simply a name so I don’t have to call it Newsletter 1, newsletter 2 so on and so forth. Our newsletter is centred around relevant content not selling our services, as they are already clients. Its simply to provide content to them that would be of value to them. Hence why I just wondering if people had a more interesting name than ‘Our Newsletter’. Our company SHARE Mangawhai.
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Can you help me create a tagline for my new event planning business? APRELLA Jenkins Elite Events. I am a visual person; I can envision events (parties, weddings, etc) in any venue (empty loft space, banquet hall, outside, wherever). I want my clients to know that I can create any event using their ideas and my creativity. Thanks.
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Jay’s Answer: Congratulations on starting a new business!
One of the keys to effective marketing is clearly articulating: who specifically you serve, what makes you unique/better, and why someone should trust you. Right now it sounds like: you’re willing to serve anyone who wants an event, you can create anything, and you’re creative. Unfortunately, that’s not narrow enough so a tagline (or the marketing to follow) is likely to be generic, and therefore, not very effective.
Someone is likely not to hire you because you’re creative with their ideas. They’re likely to hire you because you specialize in what they want: informal weddings, super high-tech corporate events, picnics, etc. Try to consider the world from someone who doesn’t know your perspective. Why should they choose YOU?
I am starting a wedding and event planning business and I need a unique name and tagline. I want cater to those who are in need of help with planning and decorating ideas, also those who are on a budget. Please help!
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Jay’s Answer: You’re asking a common question – and the answer is complicated.
To start with, since you’re starting a new business (congrats!), it would be better for you to create a marketing/business strategy document first, then create a name/tagline. Why? Because the name/tagline needs to reflect your target audience. And not everyone in the world would be interested in what you offer. And those that may be interested, not everyone would necessarily choose to work with you. So, the key issues are: getting very clear on your target audience, what makes you unique/different, and why people should trust you.
A business name/tagline should flow from this document/understanding. A name alone won’t suddenly attract people (nor will a tagline). Once you have both of these, the question remains: How will people find your business? How will you market to them?
Hello, A friend (lacy) was diagnosed with liver cancer. A group of us are coordinating a fundraiser for her. The event will consist of food, raffles, music, and bean bag toss tournament. We are trying to come up with a simple,sweet and fun title for the event. We do not want to focus on just one area of the event like the bean bag tournament, in fear that people would just think that is what the event is about instead of a day full of other fun activities. Any ideas/suggestions for a title of the event is much appreciated.Thank you!
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We need ideas for a tagline for our nonprofit animal rescue group, Rescued Hearts Northwest. We are not online yet. I’m trying to stay away from predictable taglines that are over-used, but we want to convey that there is hope for at-risk shelter dogs scheduled for euthanasia.
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Starting a home-based PR/Comm practice with a network of 10 or so PR professionals, who will be hired on contract when needed. I will offer a more face-to-face service in my own community, but will also offer virtual services across the county (and eventually beyond). I’m looking for three words or a simple tagline that will resonate with the clients I want to attract. What’s unique about my offerings is that I can cater to the busy exec who needs a powerpoint in two days or a small firm who needs a press release written by tomorrow or the startup who needs a complete integrated comm plan to launch or the large company who needs a strategic approach to corporate citizenship. We offer a lot because I have the resources with experience in more than 20 industries. The company name is CAROB COMMUNICATIONS. Although carob in itself is a substitution for cocoa or chocolate, its name was imagined by combining the first three letters of my first name and first three letters of my last name.
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